Wednesday, February 23, 2011

Book Reading #24 - Emotional Design

Chapter 1: Attractive Things Work Better

Summary:
A study showed that a more attractive design is interpreted as easier to use than others. There are 3 levels of processing, visceral, behavioral, and reflective. When dealing with focus and creativity one could say that focus is encouraged by negative affects and creativity is encouraged by positive. This can be used in design by noting if the design is for something fun than there is more room for error but if it is something serious then it demands much more attention to detail. One way to accommodate both affects would be to add something such as sound. The example given is in a control room. Music is played when the situation is normal but when something goes wrong an alarm sounds and buzzers go off.

Discussion: 
Leave it to Norman to add more aspects to design that I have not really thought of. Considering the things discussed in this chapter can greatly increase the quality of a design or even make it easier depending on if its serious or for fun.

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